Posted by Casey Morgan
Larry Cleverley couldn’t use social media to advertise his business when he began organic farming over 15 years ago.
But times have changed.
But Cleverley was a bit apprehensive about using social media early on.
I recently spoke with Cleverley about social media’s impact on his business, and he said, “It seemed to me, after basically ignoring social media for quite some time, that it definitely was here to stay, and it seemed like a good place for me to reach a younger demographic, especially on the retail/Farmers’ Market side.” Continue reading