by Brita OlmsteadEmbed from Getty Images
National political reporter Peter Hamby is leaving CNN to join Snapchat as the popular photo-messaging app’s Head of News, Politico reported Monday. At CNN Hamby earned the reputation as one of its best political reporters, where he has his own weekly series Hambycast. On it he tells the stories “behind the campaigns.”
Hamby will work on Snapchat’s newer feature called Snapchat Discover, a feature for media organizations to share news stories and updates.
His move to leave the television network highlights the growing number of journalists moving to jobs at tech companies.
“At the beginning, it was a constant education to explain what a technology company is doing hiring journalists,” Dan Roth told Mashable. “That is no longer a discussion.”
Hamby’s move also signals Snapchat’s growing influence in news media and its expansion beyond the original purpose of the app in an effort to make a profit.
“Snapchat is one of the most exciting young companies in the world,” he said in an interview with Politico. “They have a big and growing audience, and we’ve seen Discover is a huge success. Their live stories around big events, around places both here and abroad, the potential to take users to new places — we can see some application of that with news.”
How do you see journalist’s roles changing in the future? Is hiring reporters a smart move for tech companies like Snapchat? What do these companies have to offer that traditional media companies don’t?