Posted By Jeff Nelson
The website, which launched back in 2000, features up-to-date fashion news and runway reports. This content will now be available via glossy magazine with Style.com/Print, available on newsstands this month.
Much of the magazine’s concise content is similar to what can be found on the Internet. Design-driven layouts dominate the publication, which covers the Spring 2012 season. Highlights include in-depth coverage of fashion weeks in New York, London, Milan and Paris, as well as top picks from the editors and an anthology of A-listers decked in designer wear.
The new title offers some thoughtful, editorial-based content, too. Articles and Q-and-A’s on industry greats such as Proenza Schouler and Donatella Versace receive spreads. And there’s also an intriguing photo essay on 17-year-old cover model/Kansas-native Lindsey Wixsom.
With easy-to-read front-of-book flip-throughs and striking visuals, Style.com/Print brings a fresh face to fashion journalism. It isn’t free, though. The mag was available for early order online for $4.99, plus shipping, but the off-the-stand price rings in at a tall $14.99.
Time will tell if Condé Nast’s newest venture in fashion media will pay off, but it’s an exciting time for print, nonetheless, and may spark a new trend in publishing.
What do you think—will Style.com/Print flop, or will it prove to be a genius niche-marketing plan by a publishing giant?