By Kylie Rush
The Trunk Club. A service long-awaited for by most men and, my guess, probably applauded by wives and girlfriends.
This online service sends clothes catered to each individual’s personal style to men who don’t “feel” like going out to do the shopping themselves. All the men have to do to experience this bliss is talk to the personal stylist they are assigned to about their style and what types of clothing you are looking for. They will then send them a trunk full of clothes that they can try on in the comfort of their own home. The men then choose which clothes they like and send back the rest. And the best part is, the clothes don’t get charged until after the box is back to the Trunk Club headquarters. The shipping is also free.
So is this the next Netflix? Another company tried a similar service, Gift Side Story, but it failed to catch on due to it’s expensive prices. Huffington Post writer, Jason Gilbert, felt that it might be the same case with Trunk Club. Gilbert tried the service himself and wrote about it in a blog post:
Trunk Club surprised me not with the clothing itself, but with the price points…none of the clothes I received from Trunk Club had price tags that would be appealing ot the 99 percent. Jeans started around $175, and did not go any lower, according to my stylist; a simple gray hooded sweatshirt of soft cotton, which zipped neatly up the front, tantalized me at $230.
The idea seems like a good one to me, if they could only lower the prices a bit. Who doesn’t love a service that takes the hard work out of something you don’t enjoy? I enjoy shopping to a certain extent, but even I could use some help to focus myself when shopping for something specific. It started with gifts for your significant other with Gift Side Story and now it’s moved to clothes. Where will it go next? Soon, you won’t even have to leave your house at all.
What do you think? Is online shopping taking a new turn? Do you think it could ever catch on, or will it always be too expensive for the Average Joe? And most importantly, what’s next for online services like this?