By Courtney Broyles
According to an article on Mashable, social media is important but there are still things to new and existing users should be cautious about. The article, Back to School: 10 Privacy Tips for the Connected Student gives 10 tips from Fran Maier, “the president and executive chair of TRUSTe, the leading online privacy solutions provider” on protecting the newcomers to social media.
In reading over these tips, I thought of my younger brother in High School who started using his Facebook for not only socializing but also networking with college coaches and sports reps. Social media can be a great tool for networking, especially when it comes to national and international communication. However, I have to wonder if he is educated in the world of social media and PR enough to understand how to look credible and professional online.
Tip number 4 on the list from the article, to me, is the most overlooked and hardest concept to master in networking on the web. Protecting passwords and login information has been an issue addressed since the invention of e-mail. Protecting your dignity on the streets of the digital world is a new idea that came along with the rise of social media and blogs.
My little brother can’t take ‘Social Media PR 101’ and neither can the majority of people. So how can new comers avoid having to do major social media damage control? That’s a good question. I look to you as readers for input on this issue. As new means of social media pop up everyday, how can we provide or direct new comers to the right resources so that the potentially talented journalist, athlete or young professional doesn’t give the wrong impression online.