Changing the World One Tweet at a Time

Posted by Trevor Mickelson

Like it or not, there is no denying that Twitter is a very powerful social medium. Unfortunately, it often does more harm than good for those who choose to use it. Just ask Marvin Austin. A key player on the North Carolina Tar Heels football team, Austin posted messages about going to a party at a night club hosted by an NFL agent. But the use of Twitter doesn’t always lead to negative consequences.

Take TwitChange for example. Starting September 15, the online Twitter auction is attempting to “change the world, one tweet at a time,” according to its website,

TwitChange allows members of the Twitter community to bid for special items provided by various celebrities with accounts. Celebrities such as Eva Longoria and Justin Bieber are offering up various items for people to bid on, with all profits going toward the Miriam House to help children with special needs in Haiti.

Given the popularity of websites such as Facebook or Twitter, it is great to see them being used for the right reasons. Facebook groups are one great way to raise awareness for a particular issue, and this Twitter auction is another. If someone is willing to pay money to get his or her name tweeted by a celebrity, why not take advantage of this resource?

Some people may look down upon using Twitter in this manner, saying that this was not the intended purpose of the website. However, I give kudos to anyone using the tools available to them to make a difference, and expect to see more of the same in the future as Twitter and other social media websites continue to grow.

Nearly 150 celebrities have offered their services to help reach the $1 million goal and I hope that even more pitch in to reach that goal before the auction ends on September 25.

So it begs the question, what would you be willing to pay for a celebrity shout-out? Or perhaps some recognition from a fellow classmate? Let the bidding begin.


One response to “Changing the World One Tweet at a Time

  1. Twitter junkie that I am, how did I not hear of this until now?

    I’m sure the Snarky McSnarkys will criticize the idea of paying for a bit of celeb attention, but you can’t argue with the results: $100,000 raised in the first 24 hours.

    Gotta run — I just got outbid for the MC Hammer retweet ($56)…

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